Why Symbol and Motorola Brands have changed names to Zebra?
In 2014, Motorola Solutions, the communications equipment company, announced that it was changing its name to Zebra Technologies. The name change came as part of a larger restructuring effort to shift the company’s focus to the Internet of Things (IoT) and enterprise asset intelligence.
Zebra Technologies is a company that specializes in enterprise asset intelligence, providing businesses with a variety of hardware and software solutions for tracking and managing assets. The company’s products include barcode scanners, RFID technology, mobile computers, and more. The move to rebrand as Zebra Technologies was an effort to align the company’s name with its focus on providing businesses with real-time visibility into their assets and operations.
The decision to change the company’s name was not taken lightly. Motorola Solutions had been a well-known and respected brand in the communications industry for decades, and the name change represented a significant departure from the company’s roots. However, the leadership team at Motorola Solutions recognised that the company needed to evolve in order to remain competitive in an increasingly technology-driven world.
So remember all of the products you know and love from Symbol or Motorola like the LS2208 and LI4208 etc are now under the Zebra Brand Name. Check it out!